# BitterBid

BitterBid brings Google Ads, ChatGPT Ads, Microsoft Advertising, and Meta Ads
into one controlled paid-media learning loop.

An operator starts with a question, an outcome, a budget, an attribution method,
and a stop rule. BitterBid keeps exact proposed and approved changes attached to
the experiment, preserves provider spend separately from first-party product
outcomes, and records why the next allocation changes.

The product is in private beta. Integrations are rolling out based on operator
demand, and no platform connection is required to request early access.

## Product Loop

Question -> Experiment -> Evidence -> Decision -> Next allocation

## Evidence Boundary

- Provider evidence includes spend, delivery, clicks, and platform-attributed
  conversions with source windows.
- Product evidence includes qualified leads, activated users, customers,
  revenue, and an explicit attribution method.
- BitterBid decisions include the evidence, confidence, and consequence behind
  scaling, holding, stopping, revising, or retesting.

## Public Links

- Homepage: https://bitterbid.com/
- Homepage Markdown: https://bitterbid.com/index.md
- Privacy: https://bitterbid.com/privacy/
- Privacy Markdown: https://bitterbid.com/privacy/index.md
- Repository: https://github.com/sheetgenius/bitterbid-marketing
- Company: https://company.sheetgenius.com/
- Support: https://bitterdesk.com/

BitterBid is a product of SheetGenius, Inc.